The dress of your dreams is closer than you think.

It’s more than just a fitting- it’s a moment made just for you.

What We Offer

  • A woman in a white wedding dress stands by a tall window with flowing curtains, touching the window frame, in a bright, elegantly decorated room with a chandelier hanging from the ceiling.

    Beautiful Gowns at Exceptional Prices

    Our gowns are thoughtfully hand-picked with a focus on style, quality, and versatility — so every bride can find something she loves. From dreamy and affordable to luxurious and custom, we offer options for every budget. No matter your price point, you deserve to feel beautiful.

  • A bridal boutique with wedding dresses hanging on black racks, a fitting area with curtains, two mannequins dressed in wedding gowns, a floral arrangement, and seating area with leather chairs.

    Private Gown Fittings

    We offer private dress fittings to give every bride a comfortable, personalized experience from the moment she walks in. You'll have the space, time, and expert guidance to find a dress that truly feels like you. It’s your moment — and we make sure it feels like it.

  • A woman in a black gothic dress with a long train and a man in a black suit sharing an intimate moment against a rural fence with mountains in the background during dusk.

    Dress Customization

    We work closely with our designers to bring your unique vision to life. Whether you're looking to make a dress temple-ready, add sleeves, or go bold with an all-black gown, we’re here to make it happen. Custom bridal should feel as one-of-a-kind as you are.

Upcoming events

  • Open House & Sample Dress Sale

    Aug 23 & 24, 12:00 PM - 6:00 PM

    We’re making room for our stunning Fall 2025 Collection — and that means huge savings for you! Join us for an exclusive Open House at The Bridal Cottage and shop select sample gowns at 50% OFF for one weekend only.

    ✨Dress sizes range from 2-26

    ✨ Enjoy complimentary treats & drinks

    ✨ Giveaways + exclusive day-of discounts

  • Utah Bride & Wedding Expo - Utah Valley Convention Center

    Sep 20, 11:00 AM - 4:00 PM

    Utah County brides...Come plan your Dream Wedding in a single day at the Utah Valley Convention Center! Enter to win prizes, compete in contests and have a chance at random giveaways throughout the day! Save time, stress and money, by visiting some of the finest professionals all in one place. And it's all Free!

  • Salt Lake City Bridal & Wedding Expo - Salt Palace

    Oct 18, 1:00 PM - 5:00 PM

    This event features an amazing selection of wedding professionals ready to help you find the perfect gown, reception venue, invitations, photographer, music, menu, honeymoon destination, and much more!

Follow our journey.

What makes us stand out…

  • I wish I could get married twice just to visit this Boutique again! The space was beautiful and personal - we had the best time. They were incredibly accommodating and flexible when I had to reschedule my appointment multiple times because of illness sweeping through me and my bridal party. They helped me with a customization idea, showed me options I'd requested and some just for fun, and were so quick to respond to all of my questions - I could go on forever - The visit itself is going to be a wedding memory I'll cherish!! 100/10!

    -Amanda D.

  • Really calm and helpful environment! I felt really comfortable the whole time. The appointment was very helpful to learn all the alterations I could make and all the sizing and customization help. I had them add custom sleeves to the really beautiful A line lacy dress! And the shop is beautiful and bright and private :) thank you

    -Lucy M.

  • Antoinette and David were so delightful. She was very helpful and I felt right at ease trying on dresses. It is a small and intimate shop and has an elegant feel to it. I haven’t said “yes” to the dress yet, but for anyone looking for a great place to find an assortment of dresses that you will feel beautiful in, this is the place! 😉

    -Jessica S.

  • Great customer experience, we booked same day and the owner was so fun and friendly!

    Zarabeth H.

  • This is by far the best shop that I went to! Although I didn’t end up buying a dress from them, Antoinette, Sydney, and Bailey went above and beyond helping me figure out exactly what I wanted and were more than happy to accommodate any changes or ideas that I was thinking. They also were very straightforward and not pushy sales people, they just genuinely wanted me to find my dress, and their kindness was reflected in the atmosphere. Great prices, great styles, only thing I would add is I wish they had more options in store but it is a small location. Overall would recommend!

    -Adrienne T.

  • I ABSOLUTELY LOVED my experience at The Bridal Cottage. Bailey and Antoinette were so lovely and helped me find my perfect dress. I cannot speak highly enough of my experience, they were so patient and supportive. Antoinette actually suggested my dress after she saw another client try it on and I think this just shows her thoughtfulness and care! I will be sending anyone and every there I can! The dresses were GORGEOUS and came at a reasonable price compared to other places I shopped at.

    -Madison P.

  • This is such a great store run by great people! I felt so comfortable trying on dresses in their space! They are size inclusive and so kind! Thanks for making me feel special :))

    -Rachel B.

  • If you’re worried about wedding dress shopping come here! The owners are super amazing people! They made the experience fun, comfortable, and stress free! What I liked the most is that they both really cared that I got something I liked. They don’t try and pitch you a sale, they are genuinely interested in your wellbeing as a bride. I went in knowing exactly what I was looking for and both Sydney and Antoinette were very understanding and accommodating to my needs. I really liked how the business is set up. You have your privacy when changing but help is right there if you need it. They’ll bring dresses out for you based on your preferences and have all the accessories and alterations you can think of!

    -Camilla B.

  • Such an amazing experience! Antoinette and Sydney were so helpful and fun to work with! They made the whole appointment one to remember. Their dresses are beautiful and they truly have something for every style, shape and size! Highly recommend!!!

    -Cyerrah H.

  • I had the most amazing experience at bloom in love bridal boutique! They were so amazing at making you feel comfortable. It felt so welcoming and I got to have such an intimate moment with all of the people I brought with me. I wish I could buy a dress every week just to go there again.

    -Kena J.

  • Absolutely loved my time at the bridal cottage. I came in really anxious due to past experiencing that were very overwhelming and this was completely different. Antoinette and Sydney did an amazing job helping me narrow down my options and made sure I felt comfortable the whole time. They listened to what I liked and didn’t like and pulled some extra dresses while keeping everything within my budget. Excited to come back to try on some other dresses that are being ordered!

    -Shannon S.

  • 1000/10 would and will come back! I came with my best friend to try on her dresses and they were SO sweet and helpful. Good variety, black and white, lace, tulle, appliqués etc etc

    -Ahylyn J.

  • I bought my wedding dress here and it was the most amazing experience!!! I could not recommend this place enough. Antoinette and Sydney made my experience 10 times better. They had me feeling so confident and catered to all of my needs.

    -Bria M.

  • Cutest mom & daughter!! So knowledgeable, kind, and caring. Made wedding dress shopping easy. So many dress styles and price ranges. Took the time to try lots of styles and had so many good suggestions and options! 10/10.

    -Kate E.

  • I don’t even know where to begin… this experience was unlike anything I ever expected, in the most beautiful way. After visiting multiple bridal shops, I was starting to feel overwhelmed and honestly a bit discouraged. But the moment I walked into this shop and met Antoinette, everything changed. From our very first interaction, it was clear that this isn’t just a job for her — it’s her passion. She genuinely cares about her brides and goes above and beyond to make each woman feel seen, valued, and beautiful. Antoinette and her daughter Sydney went above and beyond for me — they even went out of their way to buy matching satin at a craft store so we could customize the dress exactly how I imagined it. They draped fabric, helped with styling ideas, and truly brought my vision to life. Antoinette even placed a pearl necklace on me during my try-on so I could see the full look — she thought of every little detail. I didn’t expect to cry in my dress, but I was sobbing because I felt so beautiful — more beautiful than I ever have. That wasn’t just because of the gown (which is stunning), but because of how Antoinette and Sydney made me feel. Honestly, I didn’t care which dress I ended up with — I just knew I wanted to get it from them. That’s how meaningful the experience was. If you’re looking for a bridal experience filled with genuine care, artistry, and heart — go to Antoinette. She and Sydney aren’t just selling dresses; they’re creating memories. I am forever grateful.

    -Brydie W.